Meet the New American Family.
Today’s family is 40% non-traditional including blended, single parent, same sex parent, multigenerational, mixed race, and joint/shared families – to name a few.
The content pieces we created for Disney Parks and Resorts played in cinemas and celebrated these families.
They proved that even though families are changing there’s one thing that always remains the same.
Family is everything.
CINEMA CAMPAIGN: MANSFIELD FAMILY
CINEMA CAMPAIGN: RUBIN FAMILY
We have worked on many projects for Disney but with respect to our consultant’s agreement, we are unable to showcase them.
We are storytellers who have written, produced and directed movies, television shows, hit webseries and long form, branded viral content We think in stories and engage audiences with emotionally compelling content and filmmaking. Our stories make a personal connection.
We’ve even trademarked this specialty. We call it “Storyspotting™ “. It’s an exploratory process that discovers dramatic human stories within a brand or company’s DNA. The Disney “Unforgettable Happens Here” Cinema Campaign was a Storyspotting™ project.