Care.com is a leading provider of child care, senior care, special needs care, tutoring, pet care and housekeeping. The site has 9.7 million members across 16 countries and attracts 6.4 million visitors a month.
90,000 Feet was brought in to create a traditional and digital campaign that explores the American phenomenon of families having searching for care they can count on.
Care.com fulfills these needs in a way no one has before. Social media was woven into the concept by using real people with real stories – which of course, heightened the authenticity and relevance of the campaign.
CARE.COM: SMALL TOWN
Strategic Branding, Storytelling & Ideation
- Corporate Branding
- Concept Ideation
- Traditional Commercials
- Cross-Channel Long Form Content
- Website Content
- Communication Support
- Producing, Directing, Design
- Editing/Color Correction
- Sound Studio/Pro Tools workstation
- Visual Title Effects
- Motion Graphic/Animation
- Music Production