14 Jul 2014

What the heck is Agile Video Marketing, you ask? Well, once upon a time the process of creating a brand’s yearly “Big Moment” marketing campaign lasted from five to eight-months – with distinct stages.  There was a planning stage during which there were rounds of internal agency and external integrated…

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12 Jul 2014

Wow, Do You Need Video Now!

Screens Are Everywhere! As you can see from the nifty infographic based on stats from Invodo, if your business doesn’t have video or visual commerce content, you’re not just missing emerging trends – your missing everybody. Because 90% of consumers watch online video!  Which is why, 93% of marketers…

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09 Jul 2014

90,000 Feet strategized, conceptualized, and executed a cross-channel branding and positioning campaign that centered on user-experiences with Bayer’s unique 24 hour customer support system. We developed a spectrum of assets – traditional commercials, digital media, and website content that inspire audiences to interact, engage, and learn about Health Care…

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26 May 2014

Diamond Technology Innovations is a major player in industrial cutting technology from precision medical devices to heavy armor plating to priceless Mars Rover components. 90.000 Feet helped elevate the DTI brand through an integrated campaign to engage and motivate the world’s industries with strategic storytelling.  Many times corporate films are…

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01 Jun 2014

Content Marketing Comes of Age

The Content Marketing Institute recently found that 60% of marketers are planning to increase their content budgets in 2014.’   And 75% of B2C and B2B marketers are producing more content now than they did a year ago. There’s no question that vivid visual content with a strong, narrative story…

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12 Apr 2014

Hilarious, yes.  Not sure what they’re selling?  But unfortunately, this fake video is too real.   “This Is a Generic Brand Video” originally written by Kendra Eash for McSweeney’s Internet Tendency nailed what’s all too familiar in brand videos – banality.   No surprise it all stock video clips. So where do brand…

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